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Why Vinyl Records Are Still the Heartbeat of the Music IndustryIn an age dominated by streaming and digital downloads, vinyl records have not only survived but thrived as a cherished format for music enthusiasts. While technology has made music more accessible than ever, the tactile and auditory experience of vinyl offers something uniquely irrepla..

In the world of DJing, your name is more than just a title—it’s your first handshake with the audience, your personal brand, and a reflection of your artistry. While staying true to the music is at the heart of DJ culture, picking the right name requires a different kind of strategy. It’s not just about creativity; it’s about standing out in a sea ..

Skratcher Portland is back! After a four-year hiatus, we'll be hosting Skratcher Portland here at Platinum Records this Saturday, May 25th from 3-6pm. A quarterly open turntable skratch session for vinyl-heads of all skill levels, Skratcher features some of the best skratch DJs in Portland together spinning and skratching.Many thanks to local DJ su..

AlphaTheta Corporation, the umbrella company who owns Pioneer DJ, rekordbox, Toraiz, and KUVO, announced today that starting January 25th, 2024, they will be releasing new DJ products under their own brand name, AlphaTheta. The change coincides with the 30th anniversary of their CDJ series media players, as well as the 2024 NAMM conference, to be h..

If you've been in the market for Pioneer or QSC gear this year, you already know they're even harder to get ahold of than just about anything in the realm of DJ & sound equipment(which is in short supply as it is these days). Well we've got some hopefully exciting news for some of  you: We've got (as of writing this) QSC K12.2 and K10.2 powered spe..

We are extremely excited to announce that we will be hosting a very special DJ workshop during Portland Hip Hop Week, featuring none other than the legendary Grand Wizzard Theodore! This very special class and meet & greet happens Tuesday, 8/23 from 5:00-7:00 PM. Many thanks to our good friend and co-founder of PDX Hip Hop Week, DJ OG One, for maki..

From Pioneer:The DJM-S5 inherits a familiar layout to the flagshipDJM-S11 two-channel scratch style DJ mixer and features a vibrant red-glossy design revealing the ornate construction of Pioneer DJ’s MAGVEL FADER PRO. The large effect levers on the DJM-S5 are the same size as DJM-S11levers, and control up to 57 different effects in Serato DJ Pro in..

Pioneer recently announced the release of a fresh, all white version of their flagship standalone DJ controller. The new units are functionally identical to the original XDJ-XZ and will retail for $2499.00. A simple color swap might not seem like a big deal for some, but an all white console offers a decent amount of appeal to some DJs, especially ..

Standalone MPC – No Computer Required    |   Powerful Multicore System from the MPC Live and MPC X    |   16 Velocity Sensitive RGB Pads    |   Brilliant 7” Multi-Touch Display    |   2 GB RAM, 2GB Onboard Storage, 2GB pre-installed content    |   Mac & PC Controller for MPC Software (included)    |   Stereo Line Level Inputs    |   MIDI In & MIDI..

Prep, Play and Scratch—Anywhere, anytime! The Ultimate Pocket DJ Controller! DJ2GO2 Touch is a portable, pocket-sized DJ controller with the ability to scratch on capacitive touch jog wheels. With a built-in sound card and Serato DJ Lite software, it fits perfectly in front of your laptop. Professional DJs loved its predecessor—DJ2GO2—when it..

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Bring Music into Your Life with Alexa Technology GO:PIANO with Alexa Built-in introduces a smart new approach to playing and learning the piano, making the experience easier and more engaging than ever before. This fun portable instrument can be played anywhere around your home and sounds amazing thanks to Roland’s acclaimed piano sound engine. ..